Our Brand: Teertha: in Sanskrit means “Pilgrimage” a place where people go for a purpose of purification. We at Teertha: are on a sacred journey leading to India’s craft and culture. Inspired by nature, we strive to get hand made products to you. We believe in a Japanese philosophy Wabi Sabi. Wabi Sabi nurtures all that is authentic by acknowledging three simple realities: nothing lasts, nothing is finished, and nothing is perfect. It typically means flawed beauty. Hand block print is one such flawed and rustic beauty. We collaborate with artists that offer exclusive and unique designs and hence each piece becomes handpicked and carefully curated .We are collectors of handpicked pieces from Artisans of India. This is a salute to extremely talented artisans of India.
About Me: I am an interior designer and in this field since 2004. Having transformed many residences and commercial spaces and having developed a keen understanding of design, furnishing houses seemed the next logical transition. Teertha: is my attempt at bringing you India’s finest Handcrafted home linen.
It’s said ” If we are to preserve culture, we must continue to create it”.. It will be my endeavor to showcase a collection which flaunts the culture , tradition and centuries of craftsmanship all enveloped together in each product. Teertha: is all about culturally rich India.
Our Ethos: Supporting a livelihood: Promoting local industries and craft. We are trying to empower these artisans to showcase their handmade products in international and domestic markets. These artisans in true sense are no less than national treasures. When you buy a product from Teertha: you are supporting a dream. The entire range is grown, spun, woven, dyed and sewn in India. Being environmentally conscious our handblock prints are free of AZO pigment dyes. Our products are cotton fibre based, are soft and breathable.
Overwhelmed, I invite each one of u to support us in a quest with little flaws, and little imperfections …